TagInvoluntary Churn

Dunning Emails 101 — The complete guide to dunning and involuntary churn

D

Here’s the sad truth for every subscription company when it comes to dunning emails. When your customers have billing issues or failed payments that counts toward your churn rate. Ouch. The good news is, with the right strategy there’s a handful of ways to combat that type of involuntary churn. What are dunning emails? Dunning emails can offer an effective way to notify your customers...